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Privacy Policy – Groupe Altia

1. Privacy Officer

This policy explains how Groupe Altia ("we", "our", "us") collects, uses, protects and discloses the personal information you share when you visit our website, submit a quote request, or contact us.

We comply with Quebec's Act respecting the protection of personal information in the private sector (Law 25) and with the federal Personal Information Protection and Electronic Documents Act (PIPEDA).

The Privacy Officer at Groupe Altia can be reached at:

Email: client@groupealtia.com

Phone: 438-530-6509

2. Information We Collect

When you use our site, we may collect:

  • Identification data: first name, last name, email, phone number
  • Project data: city, project address, type of work (sod, pavers, excavation, patio, fencing), description of needs
  • Technical data: IP address, browser type, pages viewed, date and time of visit, referral source (Google, Facebook, etc.)
  • Cookies and advertising identifiers related to Google Tag Manager, Google Analytics 4, Google Ads and Meta Pixel

3. Purposes

We use your information only for:

  • Providing a detailed quote for your landscaping project
  • Communicating with you about your request
  • Managing our job sites and contractual obligations
  • Improving our website and services
  • Measuring the performance of our ad campaigns (Google Ads, Meta Ads)
  • Complying with our legal and tax obligations

4. Consent

By submitting a form on our site, you consent to the collection and use of your information for the purposes above. You may withdraw your consent at any time by writing to client@groupealtia.com.

5. Cookies and Tracking Tools

Our site uses cookies and pixels to measure audience, improve user experience and personalize our ads:

You may disable cookies in your browser settings. Some features of the site may no longer work.

  • Google Tag Manager (GTM): tag management
  • Google Analytics 4: traffic analytics
  • Google Ads: ad conversion tracking
  • Meta Pixel (Facebook / Instagram): conversion tracking and remarketing

6. Information Sharing

We never sell your personal information. We only share it with:

  • Our service providers (Google Cloud and Firebase hosting, Brevo for email, Cloudflare for bot protection, Google, Meta), under confidentiality agreements
  • Competent authorities when required by law

7. Retention

We keep your information only for as long as necessary to respond to your request, fulfill a contract, and comply with our legal obligations, and then we securely destroy or anonymize it.

Photos and videos attached to a quote request:

  • We use them only to prepare your quote.
  • Sound is removed from videos.
  • Files from a request that is not sent are deleted after 2 hours. The others are deleted 12 months after the request is sent, or as soon as you ask us to delete them.

8. Security

We apply reasonable measures (HTTPS, strong passwords, restricted access) to protect your information from loss, unauthorized access, disclosure, alteration or destruction.

9. Your Rights

Under Law 25 and PIPEDA, you have the right to:

To exercise these rights, write to client@groupealtia.com. We will respond within 30 days.

  • Access your personal information
  • Request correction
  • Request deletion (subject to our legal obligations)
  • Withdraw your consent
  • File a complaint with Quebec's Commission d'accès à l'information

10. Transfers Outside Quebec

Some of our service providers (Google, Meta, Brevo, Cloudflare) host servers outside Quebec, notably in the United States. By using our site, you consent to this transfer, which is governed by the protections provided under Law 25.

11. Changes

We may update this policy. The update date will be shown at the top of the page. For significant changes, we will notify you on your next visit.

12. Contact

For any question about this policy or your personal information, contact us:

Email: client@groupealtia.com

Phone: 438-530-6509

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